{"id":7079,"date":"2021-01-19T09:57:28","date_gmt":"2021-01-19T09:57:28","guid":{"rendered":"https:\/\/www.thewebkitchen.co.uk\/?page_id=7079"},"modified":"2024-12-17T17:48:14","modified_gmt":"2024-12-17T17:48:14","slug":"content-strategy","status":"publish","type":"page","link":"https:\/\/www.thewebkitchen.co.uk\/services\/content-strategy\/","title":{"rendered":"Content Strategy"},"content":{"rendered":"<p class=\"intro\">We have worked with many clients to establish how they should use interesting content to engage with their target audience.<\/p>\n<p>This has included mapping out different content types, how they will be created and the frequency with which they need to be produced.<\/p>\n<p>Once the content is being produced it can be pushed out to your audience via social channels and email marketing. Good content is also integral to successful <a href=\"https:\/\/www.thewebkitchen.co.uk\/services\/search-engine-optimisation-seo\/\">search engine optimisation<\/a> (SEO).\u00a0 \u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We have worked with many clients to establish how they should use interesting content to engage with their target audience. This has&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":2384,"menu_order":5,"comment_status":"closed","ping_status":"closed","template":"tpl\/tpl-inside-service.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-7079","page","type-page","status-publish","hentry"],"acf":{"banner_type":"simple","banner_alternative_title":"","banner_intro_text":"A strategy for the regular publication of engaging content is the key to an inbound marketing approach or improving your SEO.","video_type":"file","banner_full_height":false,"blocks":false,"flexible_content":false,"custom_banner":{"ID":6726,"id":6726,"title":"local_trust_full_width_mock_up","filename":"local_trust_full_width_mock_up.png","filesize":7998428,"url":"https:\/\/www.thewebkitchen.co.uk\/wp-content\/uploads\/2019\/09\/local_trust_full_width_mock_up.png","link":"https:\/\/www.thewebkitchen.co.uk\/web-design\/local-trust\/local_trust_full_width_mock_up\/","alt":"","author":"1","description":"","caption":"","name":"local_trust_full_width_mock_up","status":"inherit","uploaded_to":6469,"date":"2020-01-23 12:20:26","modified":"2020-01-23 12:20:26","menu_order":0,"mime_type":"image\/png","type":"image","subtype":"png","icon":"https:\/\/www.thewebkitchen.co.uk\/wp-content\/uploads\/2019\/09\/local_trust_full_width_mock_up-150x150.png","width":5760,"height":2482,"sizes":{"thumbnail":"https:\/\/www.thewebkitchen.co.uk\/wp-content\/uploads\/2019\/09\/local_trust_full_width_mock_up-150x150.png","thumbnail-width":150,"thumbnail-height":150,"medium":"https:\/\/www.thewebkitchen.co.uk\/wp-content\/uploads\/2019\/09\/local_trust_full_width_mock_up-300x129.png","medium-width":300,"medium-height":129,"medium_large":"https:\/\/www.thewebkitchen.co.uk\/wp-content\/uploads\/2019\/09\/local_trust_full_width_mock_up.png","medium_large-width":5760,"medium_large-height":2482,"large":"https:\/\/www.thewebkitchen.co.uk\/wp-content\/uploads\/2019\/09\/local_trust_full_width_mock_up-1024x441.png","large-width":1024,"large-height":441,"1536x1536":"https:\/\/www.thewebkitchen.co.uk\/wp-content\/uploads\/2019\/09\/local_trust_full_width_mock_up-1536x662.png","1536x1536-width":1536,"1536x1536-height":662,"2048x2048":"https:\/\/www.thewebkitchen.co.uk\/wp-content\/uploads\/2019\/09\/local_trust_full_width_mock_up-2048x882.png","2048x2048-width":2048,"2048x2048-height":882,"banner":"https:\/\/www.thewebkitchen.co.uk\/wp-content\/uploads\/2019\/09\/local_trust_full_width_mock_up.png","banner-width":2000,"banner-height":862,"gallery-thumb":"https:\/\/www.thewebkitchen.co.uk\/wp-content\/uploads\/2019\/09\/local_trust_full_width_mock_up.png","gallery-thumb-width":400,"gallery-thumb-height":172,"gform-image-choice-sm":"https:\/\/www.thewebkitchen.co.uk\/wp-content\/uploads\/2019\/09\/local_trust_full_width_mock_up.png","gform-image-choice-sm-width":300,"gform-image-choice-sm-height":129,"gform-image-choice-md":"https:\/\/www.thewebkitchen.co.uk\/wp-content\/uploads\/2019\/09\/local_trust_full_width_mock_up.png","gform-image-choice-md-width":400,"gform-image-choice-md-height":172,"gform-image-choice-lg":"https:\/\/www.thewebkitchen.co.uk\/wp-content\/uploads\/2019\/09\/local_trust_full_width_mock_up.png","gform-image-choice-lg-width":600,"gform-image-choice-lg-height":259}},"left_column_teaser_text":"","left_column_author":false,"services_best_projects":false,"banner_intro":"","video_loop":false},"yoast_head":"\n<title>Content Strategy - The Web Kitchen<\/title>\n<meta name=\"description\" content=\"Regular publication of engaging content is key for improving your SEO. 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